SUSTAINABLE MANUFACTURER OF THE YEAR

By Alex Cosgrove

Pure Hopped Cider Launch Bristol & London

We would be delighted if you could join us either Tuesday 15/11/16 from 18.00 or Thursday 17/11/16 from 5.30 as we launch Pure Hopped Cider on draught at the Queens Head Acton Street and the  Famous Royal Navy Volunteer and celebrate the last 12 months success for Purity as we showcase this unique new product. We know that this time of year is when things get a little hectic so we would be chuffed if you could join us – we hope you can make it along!

Pure Hopped Cider is a new craft cider made with a 100% fresh apple juice from Herefordshire and a dash of the finest Target hops from Worcestershire which is gently matured in  oak vats to produce a beautifully balanced and smooth   drinking cider with a natural haze and sweet undertone which compliments the hoppy citrus flavours and lingering dry finish.

By Alex Cosgrove

Meet The Brewery – Pure ‘Smiths’

We’re taking over ‘SMITHS’ for one night only! Join us on the 28th September as we host a meet the brewer event with one of our favourite places in the Capital.

We are holding a tap takeover with Longhorn IPA, Lawless Lager plus a rare keg of our prototype brew. We will be hosting a talk on the history of Purity and how our beers are brewed with our head brewer Flo.

To secure your name on the guest list email Alena @ ‘SMITHS’ Alena@smithsofsmithfield.co.uk

‘SMITHS’ of Smithfield is the Grade II listed four-floor venue in the heart of Smithfield Market – London’s only working meat market.

The venue and it’s 3 restaurant’s priority has always been to serve simple food made from the finest British ingredients, served in an unpretentious way in a relaxed atmosphere.

The impressive building was lovingly restored by the “SMITHS” team with architects Wells Mackereth, having stood empty for over 40 years. There’s a definitive New York feel to the overall style with plenty of open spaces, blasted brickwork, big windows and comfy leather seating. Each of the four floors has a distinctive style – food, design and atmosphere – offering pretty much something for everyone depending on mood, budget or time.

For more information on ‘SMITHS’ check out http://www.smithsofsmithfield.co.uk/ or follow their social media. https://twitter.com/thisissmithshttps://www.facebook.com/ThisisSmiths

By Alex Cosgrove

Saddle Black in the Captial

Fresh from appearing at Craft Beer Rising, Purity Brewing Co are delighted to announce the first kegs of Saddle Black pouring in London will be with our friends The Water Poet. Please join us from 5pm on Thursday 3rd March for a beer on us.

 

 

For more information please check out our social media channels and The Water Poet:

https://www.facebook.com/puritybrewingco/https://twitter.com/Purityalehttp://www.waterpoet.co.uk/https://www.facebook.com/waterpoet.co.ukhttps://twitter.com/thewaterpoet

By Ian Parkes

Howzatt for a top night!

Friday night saw the 7th annual Purity Cricket Match played at Exhall and Wixford Cricket Club. It was an ace night and we would like to thank everyone that joined us to make the evening so much fun! Sad to say that The Silly Points won (I was on The Googley’s and lost!) so congratulations to them for a great performance!

Two awards were given out on the night the best batsman was awarded to Alex Willis and the best bowler was awarded to our very own Jonathan Winters.

Heartfelt thanks go to JC and the folks at Exhall Cricket club for making it such a great night!

By Ian Parkes

Purity at Mostly Jazz 2015

Do Believe the Hype – Purity Brewing Company sponsor Mostly Jazz Funk & Soul Festival Again!

Purity Brewing Company will once again be providing music lovers with their favourite beers as they dance the night away to hip-hop legends, Public Enemy, the headline act at this year’s Mostly Jazz Funk & Soul FestivalPurity will be serving up its top bill of beers, Mad Goose, Pure Gold, Pure UBU and Lawless Lager as well as Veltins Pilsner and Addlestones Cider across the weekend festival (10th – 12th July) at Moseley’s private park in Birmingham as part of a line up not to be missed.

We huge lovers of music and people getting together to have a great time, and we will be keeping you all refreshed as they you down to international artists, including Public Enemy, Gregory Porter, Furious Five feat Melle Mel & Scorpio, Roy Ayers, The Pharcyde and more.

Festival tickets are selling out fast, but there’s no chance our beers will as we prepare to make it six years as a sponsor of the ever-growing annual event.

MD Paul Halsey on Mostly: “These festivals are part of the the reason Purity exists; to bring great beer and good times together, with something for everyone. This year’s line-up is incredible and we can’t wait to be back amongst the crowds at Mostly Jazz.”

John Fell, Festival Event Manager: “We have built a strong relationship with Purity over the years and we both want to deliver the highest level of quality to our customers. This year’s event is going to be one to remember and we are pleased we are partnering with them again.”

Mostly Jazz Funk & Soul Festival tickets and more information are available from or via The Ticket Seller box office on 0844 870 0000. Tickets can also be purchased at www.mostlyjazz.co.uk

By Ian Parkes

Winners Again!!!

More honours for Purity as brewery named Sustainable Manufacturer of the Year

When Purity Brewing Company set out in 2005, the mission was simple: brew great beer without prejudice, with a conscience and with a consistency and an attention to detail, which is second to none.

This week, those values have been recognised at the Insider – Made in the Midlands Awards ceremony at the NEC, and it’s pure joy as Purity adds ‘Sustainable Manufacturer of the Year’ to its ever-growing haul of awards. The award also means Purity will now go on to the national ceremony in Liverpool in July.

Based on a working farm in the heart of the beautiful Warwickshire countryside, Purity is driven to be aware of its environment. The brewery practices are designed to be environmentally friendly and in some cases environmentally enriching, as is the case with its unique wetland system, where waste water is filtered and returned clean to the local river.

The Insider award recognises a range of sustainable methods and practices the brewery prides itself on, such as heat exchange and steam capture technologies which have been integrated into the brewhaus.

Whilst most brewers use five pints of water for every beer, Purity’s savings on water consumption put them in the industry leading standards bracket, with the brewery using just three pints of water to brew its award winning pints.

In 2013, Purity installed a brand new brewing system at a cost of £1,500,000. This investment was made to increase the yield derived from its raw brewing ingredients and as such, the

brewery has seen yields of malts and hops increase, reducing both its demands on natural resources and its carbon footprint thanks to its efficient brewing processes.

Other initiatives include spent grains used as feed for the cattle on local farms and spent hops used as fertiliser.

Purity MD, Paul Halsey, comments: “Improved efficiency through industry leading innovation, that’s the driving force in everything we do here at the brewery and I’m extremely proud that we have been named sustainable manufacturer of the year. In the next twelve months, Purity will continue to use the same practices we have established over the past 10 years whilst working to get as many efficiency improvements out of the system as we can without compromising the quality of the product and integrity of the business.”

Pure Hopped Cider Launch Bristol & London
Saddle Black in the Captial
Mosley Folk Festival
Napton Music Festival
Mostly Jazz, Funk & Soul Festival
Kineton Music Festival