In 2020 Purity Brewing lost co founder Jim Minkin due to a short and brave battle with cancer. 

In October of 2020  to celebrate Jim’s life, Jimbo was born – The Very Best Bitter.  Brewed with only the finest local ingredients. Our friends at Charles Faram felt compelled to give Jim’s family the unique opportunity to name a new hop grown especially for the beer, Emperor, which is locally grown in Worcestershire.  Within only a few weeks we built up momentum, the feedback from the trade was amazing and we now had a true legacy for Jimbo – Great Bloke Real Character.  Our chosen charity at Purity is Pancreatic Cancer Research Fund (PCRF) and for every pint sold, we will donate 5p to PCRF.