Our NEW LIGHTER WEIGHT BOTTLE SAVES 13% on packaging emissions.
When Purity went about modernising cask beer for new drinkers in 2005 we took inspiration from Britain’s glorious brewing history and alloyed it with the best elements of the vibrant new craft brewing scenes cropping up in places like America and Australia.
In the very early days our founders Paul and Jim wanted to produce a beer that would lure people away from lagers by creating a golden ale that could be served refreshingly cool, have a clean crisp flavour and sessionable ABV. Pure Gold was born and provides that great refreshing pint. As well as attracting new drinkers to the cask category it became a talking point among beer aficionados for its modernist take on the traditional gold or blond ale.
The cockerel logo evokes the early starts our brewers make in order to brew Pure Quality into every pint.