SUSTAINABLE MANUFACTURER OF THE YEAR

By Alex Cosgrove

Purity Gears Up For The New Season

The new rugby season is nearly upon us and we cannot wait! Hopefully there will be even more excitement on the field of play at the Ricoh Arena this year and with the new signings Wasps Rugby have made here’s to even more Pure Gold moments and dare we mention the ‘P’ word at the Butts Park Arena? We certainly hope that Coventry Rugby can get promoted. Let’s hope we can top last season and make the 2016/17 season one to remember.

Coventry Rugby: 

But that is not all – as we are also back at the Butts Park Arena continuing our support for Coventry Rugby in their promotion bid! It has been a busy summer both on and off the field for Coventry with some exciting signings on the player front and we have equally been busy refreshing the Purity Tent and we have some exciting competitions and initiatives to give Coventry Rugby fans more of a chance to enjoy our award winning brews. First up is a brand new weekly ticket giveaway for Coventry Rugby home games we have a pair of tickets to on offer for each game so stay tuned to all our social channels to find out how you can win.

Coventry Rugby fans will be able to enjoy Pure UBU and Pure Gold in the designated Purity Ale tent and from the bar in the main concourse, here’s to a successful season for both of our rugby friends and hope it is a year to remember!

Wasps Rugby:

Brand new for the 2016/17 campaign is our #TweetYourSeat this new competition will run for every home league game this season and to win a case of Pure Gold it couldn’t be simpler. All you have to do is grab a pint of Purity from one of our bars on the concourse then head into the stadium bowl and tweet @purityale the view from your seat with your beer! The best photo from the game will then have a case of our award winning Pure Gold delivered to their home address to enjoy.

Our popular feature, #PureGold moments are back for the new season bigger and better. We’re bringing the potential #PureGold moments to you via video. Once again the vote for your favourite will take place on Twitter the Monday after the game and one of the people who retweet the winning moment will win a pair of tickets to the next Wasps Rugby home game. We will also be running some exciting competitions throughout the season and lets go one better than last year.

 

For more information and regular updates on the progress of Coventry Rugby & Wasps Rugby make sure you are following all our social media channels. www.facebook.com/puritybrewingco, www.twitter.com/purityale, www.instagram.com/purityale

By Alex Cosgrove

Purity Brewing Co. ready to kick off new season with Coventry Rugby

We are delighted to announce that we are back in action with Coventry Rugby for the forthcoming season as we continue to provide cask ale at Butts Park Arena following a successful first year.

Thanks to a friendship formed during their playing careers, former team mates Paul Halsey, our MD, and Phil Maynard, Coventry Rugby’s Director of Rugby, have again teamed up to drive the growth of the ambitious Midlands rugby club.

Paul comments: “Having played rugby for 20 years, it is a great honour to be able to work within the game with my playing days now behind me. There is nothing like going along to watch the rugby on a Saturday afternoon whilst enjoying a pint of beer. Rugby supporters are a discerning bunch and we are pleased that we are going to be able to add to their match day experience by giving them beer which matches up to the quality of the current crop of Coventry players. It has been great to watch the resurgence in the club over the last few years and I am confident they will be pushing for promotion to the championship this year. Here’s to the season ahead!”

Phil Maynard added: “As we look forward to the new season, we are delighted to be working with Purity Brewing Co. again. The partnership proved to be really positive for the club last season and with the prospect of a strong season this year, it will be great to give the supporters even more to cheer about with the prospect of being able to drink great beer. This is a really exciting time for the club and we are pleased to be able to share it with Purity.”

Coventry begin their league season with a home match Vs Wharfedale on 5th September and Purity will be there with more bars and opportunities to try its beers than ever before.

 

Purity Gears Up For The New Season